Austin Startups
startup news in Austin TX
Social Media Marketing for Texans in a Hurry
At the time of writing, Google lists over 3.1 billion pages for the phrase social media, 14 billion for twitter and 19 billion for Facebook. That’s a lot of stuff to get through. But most of it is about building an audience on your Facebook page, or on your Twitter account. Much less of it
Do Startups Need Consultants?
As a start-up, you are probably looking at ways that you can improve your business. Improving your existing business is needed for growth and profit revenue. If you are at a loss on how to improve your existing set-up, then it may be time to call in the experts. Of course, there are the number
10 Top Podcasts for Small Businesses
Owning and managing a small business can be tough. Between assuming multiple roles, you still need to find time for self-development, and being with your family. Customer retention, marketing best-practices, and the economy itself all change so rapidly, and you need to keep up with these changes. How quickly you adapt to business evolution determines
Why Having a Style Guide is Important
Like any good writer, I read a lot – news sites, blog posts and books – some of it is just casual reading, but most of it is for research or ideas. A common thread among posts dealing with starting a blog, or writing blog posts, is identifying your audience. While this is important, especially
7 Strategies Investors Recommend For Raising Capital
We asked several investors about what specific strategies entrepreneurs need to employ when raising capital for their business. Most people who sent in their responses were experienced investors who had invested in several businesses or experienced entrepreneurs who had raised financing for their businesses in the past. This is a list of some of the Strategies
Tips for a Prosperous Chiropractic Practice
If you run a chiropractic practice, you will want to build up a network of happy and satisfied clients who will keep on coming back to you again and again, as well as entice new clients to give your services a try. One of the most important things that will help you ensure your success
5 Online Marketing Channels for Every Startup
If you’re new to the world of online marketing, you’re probably missing out on a number of lucrative avenues that could seriously affect your level of success. While some people think building a website and paying for lots of advertising is the way forward, in my own experience, this isn’t usually the case. In fact,
Mark Cuban – The #1 Reason Why Most People Fail In Business
This is Billionaire Mark Cuban’s advice for entrepreneurs in one of the most eye opening interviews of 2019, revealing business and life lessons he’s never told before! Mark Cuban is an American businessman and investor with a net worth of over 4 billion dollars. He is the owner of the NBA’s Dallas Mavericks, co-owner of
Should A Designer Or Marketer Be Building Your Website?
Deciding that it is time for your business to get a website can be a challenging period. If you are not technologically savvy, then where do you start? And even if you do understand the inner workings of the internet, how do you know who the right person to develop your website is? If you
Your Business Persona On Facebook
Recently there has been a lot of talk about the far-reaching consequences social networking sites like Facebook can have on people’s lives: people’s real lives. Online interaction, especially on social networking sites like Facebook, could have significant ramifications on your life offline. You may often get carried away and your ‘online’ personality could brag and
5 Ways to Raise Capital
Rather than give you a big book on this….. Let’s just cut out all the FAT and get you money. Here are 5 ways to raise capital for your projects. Crowdfunding Social Media Peer Peer Lending Venture Capital Angel Investors Crowdfunding Kickstarter, Indiegogo, and Kiva are all great sites to raise money for your projects..
Not Finding Local Talent?
Maybe it’s time to relocate your office or offer relocation to job candidates. Sometimes it’s difficult to find employee candidates in the same geographic area as your company. You have a few options when this happens. You can have distributed teams where employees work remotely. You can move your company offices to a more populated
Explicit Employment Contracts in Texas
Employment relationships are presumed to be at-will in Texas. When employee turnover becomes costly, or a particular employee would create exceptional value in the company, a contract is often written to retain the employee. A contract, when dealing with low-level employee turnover, may consist of no more than a one-page form describing duties, expectations, and
Employees or Contractors? A Discussion on Worker Classification for Texas Startups
Many startups do not have employees. They have contractors. Benefits of hiring contractors over employees include saving time and paperwork. Another benefit is significantly lower operating costs. According to an evaluation report from the Office of the Legislative Auditor, State of Minnesota, “mandatory costs, including federal employment taxes, workers’ compensation insurance premiums, and state unemployment
Texas Employee Separation: Proceed With Caution
Employee separation is usually implemented by an employee resigning, or by the employer firing or laying off an employee. There are other separation situations such as constructive discharge and retaliatory discharge. In each setting, you want to proceed with caution. In this article, I will explain the differences in these terms and offer some tips
Interviewing: Methods and Avoiding Liability in Texas
interviewing is a primary step in the hiring process and should not be done carelessly. This article describes different methods for interviewing and offers information on avoiding liability. Before the Interview Before you hold an in-person interview, make sure you pre-screen the candidate to maximize hiring efficiency. Interviewing Methods There are a few types of
Creating a Texas Internship Program: Tips and Legal Regulations
Interns are a great way to test-drive talent, increase productivity, and build perspective. Offering an internship program is also a wonderful way to give back to the community by offering experience and new skills to the developing workforce. Unfortunately, some companies consider interns free or cheap labor, and that’s where we run into some problems.
Texas Employee Assistance Programs Can Help You Hire and Retain Talent
When your startup is growing and having difficulty finding or retaining talent, a good idea is to offer additional incentives beyond the normal benefits like health insurance and a 401k. Some companies offer Employee Assistance Programs (EAP) to set themselves apart. EAPs include counseling on areas such as work-life balance, stress management techniques, and collaborative
Pre-Screen Texas Startup Job Candidates to Maximize Hiring Efficiency
Pre-screening takes place after you have identified a potential job candidate and before an in-person interview. Some people view pre-screening as an unnecessary extra step when in reality that extra step saves time. This article describes the pre-screening process, explains how it saves you time and offers tips on the phone-screening protocol. How does pre-screening
Navigating a Texas Workforce Shortage or Surplus
Workforce shortage is probably one of the biggest concerns for a new business. Having a shortage of labor can result in lost business, missed deadlines, and unhappy customers. A few internal methods to circumvent a shortage include: Offering overtime wages Authorizing job sharing Retraining employees Internal solutions are the most cost-effective because you utilize the